The White Rabbits like to think they are the grandchildren of Keith Haring, one of the founders of ACT UP and one of the first artists to understand the subversive power of art in the struggle against HIV and AIDS.
Although HIV is a medical condition, it cannot be restricted to medicine and ARVs. HIV encompasses all of our social relations and emotional spheres. We do not believe in cold and scientific, yet informative, slides and leaflets. On the contrary, we are firmly convinced that unexpected and unforgettable art, capable of surprising and touching the emotions of the viewer can create true change.
Information and culture lie at the very core of the White Rabbits’ struggle, producing and circulating art and comics that can empower people living with HIV while also offering critical prevention information.
We're actually working on graphically develop six distinct HIV reletad themes, or as we call them, Six Little Rabbits:
▲ Follow me – Follow the white rabbit out of a dark rabbit hole with up to date information and you will see that - in countries that guarantee access to treatment – being HIV+ is not a death sentence.
▲ Connect – according to an Asian myth the moon rabbit is a creature of compassion and virtue. It is a symbol of the empathy that a condition such as HIV can bestow upon you. If embraced, it enables people living with HIV to connect with other discriminated groups and communities.
▲ Undress me – rabbits are known for their relentless sex life. They are the symbol of sexual freedom for everybody, even for people living with HIV.
▲ Confront and reclaim – time has come to fight corporate greed and reclaim your health. The lab rabbits are breaking out of their cages and shattering their chains, tired of pharmaceutical companies speculating on their health.
▲ Pull me out – Just like a magician pulls the white rabbit out of his top hat – this little rabbit represents the subversive power of visibility. Our LGBTQI brothers and sisters have taught us that visibility is the collective solution to the injustice that individuals are condemned to live every day.
▲ Get over it– just like Roger Rabbit constantly cuffed or Harvey’s invisible life partner, sometimes you just have to invoke the power of acceptance. This intrusive creature can ironically turn in your best friend, as he represents the proud rabbit of resilience. Being diagnosed with HIV can be an opportunity to turn your life around taking care of yourself and of the people around you.